Maybe Leap Day is just another day. Or maybe it’s a special day, a bonus day. Maybe it’s a day where we can take this “extra” time to help each other out.
That’s the idea behind the #DayItForward movement, a campaign created by Chevrolet to inspire kindness and generosity. The automaker recently teamed up with grateful students and staff at Clovis West High School in Fresno, California to show us exactly how it’s done. Teacher’s aide Monica Brewer, a hard-working and much-loved member of the high school staff, was awarded a brand new 2016 Chevrolet Malibu.
While most of us probably can’t hand out vehicles for #DayItForward, even small acts of kindness can be powerful. Try writing a hand-written note to someone you know or a buy a meal for someone in need. Just buying the coffee of someone behind you in line at Starbucks can make that person’s day.
In a press release about the #DayItForward campaign, Paul Edwards, VP of Marketing for Chevrolet, puts it like this, “Time is such a precious commodity and having an extra day this year presents an amazing opportunity for all of us to do something impactful.” We at Langs Chevrolet couldn’t have put it any better.